PART 3: DOES ESG INVESTING RESEMBLE PAST FINANCIAL BUBBLES?
According to Quinn & Turner’s Bubble Triangle, bubbles emerge when three factors come together, which are analogous to oxygen, fuel, and heat in a fire.
Let’s compare ESG to the Dot-Com Bubble of 1995-2000 using this framework.
1. 💨Marketability (Oxygen):
- Dot-Com:
371
tech initial public offerings (IPOs) were made possible by deregulation in
1999. Marketability increased as a result.
- ESG:
As covered in Week 1, index inclusion and required disclosures are driving
ESG's growth. EU Taxonomy and SEC oversight curb speculation.
2. 🤑Money and Credit (Fuel) :
- Dot-Com:
Speculative
inflows caused the NASDAQ turnover to increase from 86% in 1990 to 221% in
1999.
- ESG:
As mentioned in Week 1, low-rate environments pushed capital toward ESG
funds, but lower capital costs reflect risk-reduction benefits.
3. 🔥Speculation (Heat):
- Dot-Com: 54% of investors intentionally held overvalued stocks, expecting further gains.
- ESG: Greenwashing scandals have exposed weaker ESG funds, even though some trade at high P/E ratios. Despite concerns, ESG differs from past bubbles due to its regulatory foundation and alignment with long-term risks. Though speculative inflows and valuation concerns remain.
- Dot-Com: Investor hype was spurred by technological innovation.
- ESG:
The spark is policy-driven, which we discussed in week 2. 500+
responsible investment regulations (PRI database) provide structural
backing, not speculative mania. However, questions do remain about
regulatory effectiveness in curbing mislabelling and speculative inflows.
It’s true that some ESG assets can be overpriced, but
institutional support, risk integration, and regulatory support all point to a
structural change rather than a bubble. Speculative elements and mispricing
concerns remain, but ESG is governed by regulatory frameworks and long-term
risk assessments which makes collapse unlikely, contrasting with Dot-Com’s
deregulation-driven boom.
This being said, ESG’s future remains uncertain – it is still evolving. What we do know is that if ESG investing thrives, it could permanently reshape financial markets and corporate accountability. But in failure – well, the consequences could be far-reaching.
For our grand finale, we explore both outcomes.




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